With over 5 million people and a median household income HHI of over $75,000, the Minneapolis – Saint Paul metro area is among one of the highest educated cities in the U.S. The Twin Cities each year sees top talent in manufacturing, healthcare, tech start-ups and retail come into the market, making it a top Midwest destination. Minneapolis-St. Paul is a destination for people across the world, so whether you are looking to target tourists, leading business professionals, or locals, with OOH advertising, Minneapolis is the place for you.